This past week has flown by in a flurry of new products and exciting orders, so that my update on my first craft stall seems to have taken a back seat. As I blogged last week about the preparations for my stall at the Made Market on Saturday, I have had many messages asking me how it went and asking for photographs of my stall. I have already posted a few on the Mystic Moose facebook page, but I felt a blog post was needed as well!
All the planning and foraging for display parts paid off, and I was delighted with the way the stall looked. By painting some of the wooden display boxes, which were all different kinds of wood, it gave a more cohesive look and made the products the focal point. Using upturned wine crates added height and depth to the display, and the mixture of large and smaller items drew customers in for a closer look. My one improvement for next time will be the find a better way of hanging the tote bags – I used hooks attached to the edge of the table, which worked really well, but because there were so many designs I felt it looked a little messy!
I arrived with much more stock than I needed, and two boxes of totes sat under the stall waiting to replenish displays. Even through one never get used, I felt reassured by its presence, and would definitely bring more than needed again. As long as it can fit under the table, the worse that can happen is you turn up looking like you’re moving in!
I used the stall as an opportunity to launch a few new product lines; lavender bags, shrink plastic badges and new padded make-up bags. All three were very well received and have been launched in my etsy shop this week!
Selling fabric and paper crafts, and having an outdoor stall means the slightest breeze can cause chaos, which is where gaffa tape comes in. Honestly, my stall was held together with gaffa tape. I picked a spot that was relatively sheltered, but to be on the safe side I used it to tape tablecloths down, the hooks to the side of the stall, bags to their stands, price signs in their places, and to tape string around display boxes to keep cards from fluttering away. I used nearly a whole role, and gave some to my neighbouring crafters. I would recommend taking an emergency role of gaffa tape to anyone doing a stall.
Some things to bring next time:
More change – especially £5 notes!
Table clamps to save some of the gaffa tape.
A calculator – I had one perching on top of my bag before I left, but it must have fallen out!
Another calculator – in case the one you planned to bring goes missing.
A bottle of water, or a flask to tea.
Paper bags for customer’s purchases.
A card machine.
The wonderful thing about craft fairs is getting to meet your customers face-to-face. Selling predominantly online means you have some lovely email exchanges, but you never get the casual light heartedness of a conversation. You also have the opportunity to mingle with crafty peers, and meet some truly talented folk!